Brand Analysis / Company & Employee Immersion / Consumer Profiling / Competitor Surveillance / Category Insights & Understanding
Brand Strategy / Corporate Brand Structure / Visual & Written Positioning / Naming & Nomenclature / Brand Identity / Packaging Design / Advertising
Manuals / Brand Guidelines / Packaging / Production / Ad Campaigns / Trade Shows / Websites / Brand Collateral / Point-Of-Sale / Photography
These are the skills I'm most proud of
Interface design earns words like "dynamic" and "real-time". Because you can manage, refresh, and integrate information online in ways that keep you contextually "relevant".
Websites & digital destinations form hubs for your digital ecosystem. On tablet, phone, or desktop, it's where your audience comes to see the best, true, magnificent you.
Visual design moves everything I do forward. But sometimes, I first take a step back. When needed, digital and brand strategy engagements write a playbook to mad game.
Brand Identity is still all about attaching your name to a face people know and love. It's as important as ever to establish standards, graphic styles, taglines, and logos that leave their mark.
Design isn't just about how you look; it's about how people look at you. By following a logical design process that uses over a decade of real-world, practical experience, memorable and effective design solutions can transform a company's visual brand. Regardless of who you are, if you're confident enough in what you do, what you know, and what your experiences are, that can translate into creativity.
Request my ResumeI give credit to my past employers for sharing with me their opportunity, their decades of knowledge and their success. Most of all, I credit them for laying down the solid foundation of what I now consider my professional pieces.
Here's a taste of my work
Creative culture and design
One of the biggest drone stories in 2015 was the unveiling of the Lily drone, a robotic device that makes shooting aerial photos and videos as easy […]
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I've always been an aficionado of car design. In particular, early 90s European and Japanese models. My guess for enjoying that era is likely the beginnings of CAD […]
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Here's a great story of how one founder is using e-commerce to help connect traditional Japanese tea makers to the new economy […]
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Thanks for dropping me a line. You're swell.
jgchan8 (at) gmail (dot) com
