WowWee U.S.A.

Elements: Packaging Brand Print Web

The introduction of WowWee’s Robosapien robot revolutionized the way people interact with robotic companions. Over time, WowWee's focus on the development of breakthrough consumer technologies, has led to many more imaginative, award-winning gadgets and toys.

Brand Challenge

WowWee wanted fresh collaboration on the design of two innovative packaging designs for their products. We talked about the challenges and benefits to working with product designers and marketing groups to achieve the best outcome for the products.


Taken off screen, WowWee's product line thoughtfully spans across company collateral, designed with a fresh, simple color palette, and a clean style that communicates both openly yet directly. From packaging to business cards, and marketing materials to presentation decks, WowWee's legacy and global access take on a modern, approachable feel, in every possible brand touch point.

Project Specs

  • Date: October 2018
  • Company: WowWee U.S.A.
  • Skills/Tools: Adobe Illustrator, Adobe InDesign, Adobe Photoshop
  • Website:
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